Caitlin Clark’s list of achievements is an unending listicle. After being drafted as the number one pick in the WNBA 2024 by the Indiana Fever, Clark added another prestigious accomplishment to her name. She signs a deal with the basketball manufacturing company Wilson. The multi-year contract not only got Clark on their roster, but it would be surprising for many of her fans to know that she had forged a bond with the group as a child. And this is not all.

In fact, this partnership brought Clark closer to NBA legend Michael Jordan’s stature. She signed the contract with Amer’s, a $8.1 billion-worth group, and child company Wilson recently. Caitlin Clark became the second athlete to have a collaboration with Wilson after Jordan. Though the details of the deal are not out yet, it must have gotten her good compensation, apart from giving her major nostalgia.


USA Today via Reuters

As reported, Clark used to play with Wilson’s products as a child. She used to try her learnings with the Wilson ball as a kid and improve her basketing skills in her driveway. The ball was colored yellow and black, which was also the color of the Iowa Hawkeyes jersey. It looks like Clark had a major tryst with the color schemes. And destiny took a co-incidental turn when Wilson was appointed as the official ball of the WNBA in 2021. Now, it seems Caitlin Clark will be one of the most comfortable players, as she is accustomed to the ball. Moreover, Wilson has already shown traces of Clark’s work in their latest offering.

Caitlin Clark drops her first product with Wilson

Clark’s deal will also get her to advise on the role as Wilson’s brand ambassador. Caitlin Clark will be involved in testing and giving her valuable feedback on the balling gear—something that can help balling enthusiasts get their hands on the best quality products. Moreover, she will not only give her opinions on the aesthetic looks of the products but also on the fabrics. Therefore, it will be a holistic approach adopted by Clark.

Wilson has also dropped its first ball after signing Caitlin Clark, which features the legendary moments of the NCAA Queen. It also features the three-pointer that helped Clark break the all-time scoring NCAA record. Thus, she can be spotted changing the brand image just after joining. “I loved that thing more than anything. My brothers and I would always fight over it. That was the best basketball. But I’m just super excited to have a collaboration and create basketballs together that are really cool. I’ve seen the designs that young girls, boys, whoever can get their hands on and go dribble in the driveway or take it to practice with them,” Clark stated in an exclusive chat with Boardroom.

There’s nothing more special than endorsing something you were a consumer of during childhood. And it only speaks volumes of how far Clark has come as an athlete. What’s your take on her latest deal? Share your thoughts in the comments.