At the 2018 Grammy Awards, a young girl appeared in a white outfit, holding a white and black handbag that matched her elegant demeanor. Walking alongside some of the most powerful stars on the planet and standing in front of a multitude of media, she displayed remarkable composure.
While listening to an artist’s speech, her parents beside her clapped, and she immediately signaled for “silence.” Thus, the two powerful stars of the entertainment industry had to remain quiet so she could continue listening attentively.
This “authoritative” moment was captured by the media and quickly went viral on social media.
Blue Ivy Carter with her parents at the Grammy Awards.
These actions have created a strong impression of Blue Ivy Carter, the daughter of superstars Beyoncé and Jay-Z, in the hearts of many.
From birth, Beyoncé’s daughter—Blue Ivy Carter—has lived a queen-like life, receiving attention in the music, fashion, and advertising industries.
Right from birth, Blue Ivy garnered significant media attention. This led to a substantial security detail being mobilized for her as soon as she was born in New York in 2012. They even prevented people from visiting other patients.
According to media reports, her cradle, designed like a royal cradle, cost 445 million VND. Her parents even spent 1.5 billion VND to buy her a diamond-encrusted Barbie doll.
As she grew up, Blue Ivy had two full-time nannies. This allowed her to learn French, Swahili, and various arts from a very young age, even before starting school. Being a picky eater, she also needed a personal chef to satisfy her culinary preferences.
The daughter of Jay-Z was also taught horseback riding—a sport often associated with wealthy children—leading to her owning a horse. Additionally, Blue Ivy attended a special school for “rich kids” with tuition fees ranging from 480 to 675 million VND per year. Many children of Hollywood stars have studied there.
Moreover, she has her own stylist for wardrobe advice. A typical Gucci dress for Blue Ivy could cost 47 million VND.
Thanks to her parents’ enormous wealth, Blue Ivy frequently lives in luxurious mansions. In New York, they own a seven-bedroom house in the Hamptons worth around 580 billion VND and a huge three-story apartment. They also rent a mansion in Malibu for 9.7 billion VND a month, which includes four swimming pools and bulletproof glass.
In Los Angeles, the family spent 3,000 billion VND to buy a super mansion in Bel Air with eight bedrooms, 11 bathrooms, and a garage for 15 cars. Additionally, they own an island worth 5,400 billion VND in Florida.
One of Beyoncé and Jay-Z’s luxurious mansions.
Beyoncé and Jay-Z are seen as “visionary” for filing to trademark Blue Ivy Carter’s name right when she was born. This move was to prevent others from using her name for business purposes without permission.
Indeed, many have tried to profit from her name. On January 11, a designer named Joseph Mbeth attempted to register the name Blue Ivy Carter NYC, and on January 20, someone else sought to use the name Blue Ivy Carter Glory IV for a perfume business.
Fortunately, the US Copyright Office rejected their requests, citing that Blue Ivy is the name of a “famous infant,” which could cause customer confusion.
Blue Ivy’s name itself has become a “golden goose” brand that many covet for exploitation.
Her name became a “golden goose” when she was recorded in the history books soon after birth. Specifically, the song “Glory” released by Jay-Z for his little angel entered the Billboard Top 100.
Notably, the song ends with her crying, so Blue Ivy is listed among the contributors. Thus, she became the youngest person ever to appear on this prestigious chart.
Just a few days after birth, she was declared by Time magazine as the “most famous baby in the world.” Her fame has not diminished but grown as she has.
With a billionaire father and a millionaire mother, many perceive Blue Ivy as a princess merely enjoying a vast inheritance. However, she herself possesses a fortune estimated at 500 million USD, according to SCMP.
At just 10 years old, the daughter of Jay-Z and Beyoncé has become a star in the fashion, music, and advertising industries. This allows her to earn hundreds of millions of dollars from music royalties and her fees.
Since 2017, Blue Ivy has appeared in her father’s album “4:44,” showcasing her rap skills in the song “Blue’s Freestyle.” Jay-Z immediately created a custom animated music video to help spread his daughter’s talent further.
Blue Ivy is warmly welcomed in many fields, including fashion, music, and advertising.
In 2019, Blue Ivy became the second youngest artist after Leah Peasall to win a Grammy Award for contributing vocals to the beginning and end of “Brown Skin Girl.” This song, part of “The Lion King: The Gift” soundtrack, won the Best Music Video category.
She later won her first NAACP Image Award in 2020 and her first BET Award. According to Hollywood Reporter, Blue Ivy is the youngest BET Award winner in history.
Her widespread fame ensures high royalties for her songs. The Mirror wrote: “Whenever Blue Ivy’s songs are streamed, bought on iTunes, or used for commercial purposes, she earns a perpetual income reaching hundreds of millions of dollars before age 10.”
“This means Jay-Z’s daughter is one of the eight richest children in the US,” the paper noted.
Furthermore, Blue Ivy’s fortune is supplemented by hefty fees from her appearances in prominent advertising campaigns and audiobook stories like “Hair Love.”
Despite her early fame and ability to earn money, Blue Ivy’s parents hope she will grow up positively and safely.
In an interview with Mirror, Beyoncé shared that she does not wish her daughter to be overly known at this young age. “Blue Ivy is very smart and aware of the changes around her. As a mother, I just try to keep her world as positive and safe as possible. I am learning to listen and love her more,” the singer said.
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